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What is CBD?

There are descriptions all over the internet that goes way too in-depth for the introductory information you need. We’re going to break things down to the points you really want to know. Let’s get started…

CBD is a compound found in the hemp plant.

Your body has a system called the Endocannabinoid System (ECS). These are receptors that help regulate mood, appetite, memory, reproduction and sleep.

When you take CBD into the body, it interacts with these receptors.

What are the benefits of CBD?

You’ll nearly never find a CBD brands saying “CBD helps with x, y, z”. This is because CBD is so new that not enough studies have been done for the government to say “Yes, it does x, y, z”.

So how do you make an informed decision to try CBD?

The answer is in the results. In the UK we spent around £200m in 2019 on CBD products. The US is on track to generate sales of $23.7bn by 2023.

Who is buying CBD?

  • Professional athletes for muscle recovery
  • People with functional issues - arthritis, bad back, injury
  • Sufferers of anxiety and depression
  • Someone who has or has someone in the family who is Epileptic - CBD is being prescribed in severe cases of regular seizures
  • In the US CBD is used in children with ADHD

In terms of giving CBD a go if you’re sceptical - it’s worth a punt based on the millions of people feeling benefits from the product.

References:

US is on track to generate sales of $23.7bn by 2023.

https://www.brightfieldgroup.com/press-releases/cbd-market-growth-2019#:~:text=US%20CBD%20Market%20to%20Grow%20700%25%20Through%202019&text=With%20hemp%2Dderived%20CBD%20gaining,to%20%2423.7%20billion%20through%202023.

Cannabinid Receptors and the Endocannabinoid System

 

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